FAQ

Questions, answered plainly.

The things people actually ask before reaching out — about live production, about the systems, about how any of this actually works. Didn't find yours? Ask it directly.

General

Who is Eric Zwanenburg?

Eric is a live-production entrepreneur and AV specialist in Mexico — Co-Founder of First Impact, the group behind First Impact Live and First Impact Distribution, and Partner at Castelein AV for international markets. Thirty years of building things across the Netherlands, the Dominican Republic and Mexico — see the full story.

Do you only work with clients in Mexico?

The productions are delivered in Mexico, but the clients are international — agencies, brands and event teams from abroad bringing a show into the country, plus couples and families anywhere in the world for WatchOurWedding.live streams.

What's the difference between First Impact Live and First Impact Distribution?

First Impact Live produces corporate events, broadcasts, hybrid and multi-site productions. First Impact Distribution is a separate company under the same First Impact group, bringing professional AV manufacturers into the Mexican market through distribution, dealer development, training and support. See Live Production for more on First Impact Live.

Is WatchOurWedding.live a third First Impact company?

No. WatchOurWedding.live is a specialized wedding-livestreaming brand supported by First Impact Live, not a separate First Impact company.

How do I start working with you?

Start a conversation or message on WhatsApp. Tell me what's going on — a production, a system or a website — and I'll tell you plainly whether it's a fit.

Do you offer free consultations?

The first conversation is free and has no pitch attached. It's a real look at what's happening in your business or project, and whether a system, a production or a website would actually change the outcome.

Live Production & Streaming

What's the difference between Castelein AV and First Impact Live?

Castelein AV handles local event production in Mexico — audio, video, lighting, staging and livestream — for international agencies. First Impact Live is a corporate broadcast production company: town halls, executive broadcasts, hybrid events and multi-site productions, wherever the client is. See the full breakdown.

Can you produce an event outside Mexico?

Castelein AV is based in Mexico and focuses there. First Impact Live handles corporate broadcast productions more broadly. Get in touch with the details and the right company or partner becomes clear quickly.

What kind of events do you produce?

Corporate conferences, brand activations, town halls, executive broadcasts, hybrid and multi-site productions, and destination events — anything where the show has to go out live, correctly, the first time.

Do you do livestreaming for weddings or private events?

Yes. Eric founded one of Mexico's first dedicated destination-wedding livestreaming companies, Cancun Live Weddings, and built it into a recognized name across the Riviera Maya before selling the business in 2011 — it's no longer operating today. That same production standard is available again for select weddings and private events, now based out of central Mexico, alongside the corporate and agency work. See the destination event streaming page.

Do you produce executive broadcasts and corporate town halls?

Yes — internal broadcasts for leadership and staff, from single-market updates to global town halls with live Q&A across regions. See the executive broadcasts and town halls page.

Do you produce webinars?

Yes — marketing and training webinars produced with the same direction, graphics and reliability standard as a live broadcast, not a screen-share with slides. Details on the webinar production page.

What's involved in a hybrid event?

An in-room audience and a remote audience produced as one show — camera direction, audio and interaction designed for both at once, not a webcam pointed at a stage. More on the hybrid events page.

Can you handle a live production across multiple sites or cities at once?

Yes — multi-site productions with central direction, per-site connectivity redundancy and synchronized timing across offices, cities or countries. See the multi-site production page for what's included.

How do you keep a live production from failing?

Preparation, not luck: understanding the brief, rehearsing what matters, connectivity redundancy and a backup for the backup. By the time the show starts, the planning is already over.

Still have a question only a real conversation can answer?